Does your venue have the desire to provide a chilled and
perfect pour for draft beer but not necessarily the cellar and traditional set
up that is traditionally required to provide draft? Maybe you would like a unit
that can be easily moved from one location to the next? Micro Matic may just
have the answer you have been looking for.
Micro Matic listened to customers who wanted to offer a
quality draft product but either did not have the space behind the bar or a
cellar for a traditional beer line solution to be installed.
FlexiDraft was launched to meet these customers’ needs and
is already proving to be a big hit with venues that want flexibility,
affordability and most importantly, exceptional quality beer to ensure their
customer return for more.
FlexiDraft is an innovative solution for venues that would
usually be unable to provide a draft drinking experience for their customers as
it is a self-contained, mobile unit that combines refrigeration technology with
a simple to use, disposable line from the keg to the font.
Happy
customers include Sunderland’s Stadium of Light football stadium, outside
catering venues, restaurants, small bars and pop up events. The disposable line
proves popular for its ease of installation which removes the need for an expert
to be on site to create a quality pint.
FlexiDraft allows draft brewery brands to suddenly be
available where previously only bottled beer could compete. End users loyal to
draft beer love the quality and having draft on tap can be a decision point
when choosing to hold an event at one venue over another so it enables a new
point of difference for many locations.
From weddings in the middle of a field to pop up concerts,
the ability to have a good quality draft solution opens up the beer market even
further. FlexiDraft is easily moved as the unit simply plugs into a mains
electricity supply, with no requirements for cellars, long complicated beer
lines or cleaning of the equipment. A truly flexible way to serve draft.
Increasingly demanding customers appreciate a quality beer
that is the correct temperature. FlexiDraft offers the confidence that this can
be achieved every time. There is almost no beer wastage too which makes FlexiDraft
an economical choice. It can cost around £50 per bar to do a line clean due to beer
wastage alone plus other costs include the water, gas, labour and cleaning
materials and inconvenience of down time that can be eliminated by using FlexiDraft.
Cleaning beer lines is a cost that can be avoided with FlexiDraft as once a keg is empty, you simply dispose of the
line, fit a new one and then you are ready to go, taking just seconds to
complete the process.
FlexiDraft can also help you save on energy costs as the keg
only needs to be cooled in a smaller more efficient unit rather than a large
cellar.
Micro Matic are global leader in the supply of keg couplers,
keg spears and dispensing solutions to the brewing industry. Selling over 100
Million extractor tubes, Micro Matic are therefore always looking for ways to
develop the market and help their clients further and with FlexiDraft we really
believe we are adding value to the beer industry.
If you would like to know more about how FlexiDraft could
help you penetrate new markets with draft beer, please contact Glen Houston at glhou@micro-matic.co.uk
You can also find out more about the technology by visiting www.flexi-draft.com